The Daily Bark

Dispatches from the Kennel — ADA compliance insights, brand strategy, and stories from our guide dog co-pilot.

The Wave of ADA Website Accessibility Lawsuits: A Channel 2 Investigation

Channel 2 Investigates the rising tide of ADA website lawsuits. Are you vulnerable to a predatory demand letter? Here is how to protect yourself.

Mercury

Mercury

Chief Morale Officer / Namesake

· 5 min read · Mar 23, 2026
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Digital Sovereignty

The Digital Commons We Actually Use: 5 Non-Profits Powering Independent Work

Why counter-infrastructure like Signal, Wikimedia, EFF, Internet Archive, and Tor matter for everyday business privacy, research, and sovereignty.

Mercury
Mercury
Oct 3, 2026 7 min read
Small Business

The Invisible 26%: Why an Inaccessible Website Is Costing Your Business Real Revenue

Over 1 in 4 Americans live with a disability. If your digital presence fails basic accessibility standards, you are locking out your highest-loyalty customers.

Madeline Ryan Smith
Madeline Ryan Smith
Sep 4, 2026 4 min read
Digital Advocacy

Accessible Advocacy: Why Digital Movements Fail Without Inclusive Design

When social movements rely on inaccessible graphics and uncaptioned video, they lock out the very advocates they need. Here’s how to fix it.

Madeline Ryan Smith
Madeline Ryan Smith
Aug 18, 2026 4 min read
Case Study

How to Save Your Website Launch When Your Host Holds You Hostage

Don't let a rigid website builder ruin your big day. Here is how we rescued a client's high-profile campaign from technical disaster.

Mercury
Mercury
Aug 5, 2026 4 min read
Design Showcase

Showcase: 'Vanilla Dream' Perfume Ad Mock-Up

Maximize your summer engagement with our limited-time Vanilla Dream promo. Discover how this sweet campaign can skyrocket your brand visibility.

Michelle Perez
Michelle Perez
Jul 29, 2026 2 min read
Social Media

Beyond Auto-Captions: An Advocate’s Guide to Video & Audio Accessibility

Automatic captions are a start, not a solution. Learn the 4 essential rules for video accessibility that expand reach and protect brand credibility.

Madeline Ryan Smith
Madeline Ryan Smith
Jul 24, 2026 4 min read
ADA Compliance

Why Accessibility Overlays Fail: The Truth About Automated Compliance

Automated accessibility plugins promise a quick fix, but they actually increase your legal risk. Here is the truth about why AI overlays fail in court.

Mercury
Mercury
Jul 22, 2026 4 min read
Design Strategy

Stop Letting the Internet Butcher Your Logo: Why Every Business Needs a Brandfetch Profile

Protect your brand integrity. Discover how to use Brandfetch to ensure your partners and press never use an outdated, pixelated version of your logo again.

Mercury
Mercury
Jul 10, 2026 3 min read
Accessibility & Culture

Disability Pride in Entrepreneurship: Building Beyond Checkbox Compliance

Why disability-owned businesses bring an unfair advantage to digital infrastructure, and how we're redefining accessibility as an act of pride.

Madeline Ryan Smith
Madeline Ryan Smith
Jul 3, 2026 4 min read
Web Development

If Your Web Agency Doesn't Use GitHub, Run.

Why relying on proprietary website builders is a massive liability, and why GitHub-backed deployment is the new gold standard for enterprise security.

Mercury
Mercury
Jun 15, 2026 4 min read
Inclusive Branding

A Day in the Life: Running a Marketing Agency with a Guide Dog by My Side

Step into the paws of a working guide dog. From morning routines to complex navigation, see how purpose-driven training shapes true leadership.

Madeline Ryan Smith
Madeline Ryan Smith
Mar 23, 2026 4 min read
Social Impact

Partnering with Guiding Eyes for the Blind: Purpose-Driven Marketing

We are proud to partner with Guiding Eyes for the Blind. Discover how every project we take on helps fund the next generation of guide dogs.

Mercury
Mercury
Mar 20, 2026 4 min read
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